Sponsors, Speaking and Travel

In Washington DC with My Friend, Joy Schechter, Who Helps People Create Successful Live Events

I’m writing to you today from Washington DC where I’m on my speaking tour.

Speaking helps you get more clients, fill your live events and it makes you more successful with your sponsors.

Public speaking also gives you access to travel and amazing adventures.

Here are some of my favorite travel tips

Roll It Baby 

When you pack your suitcase, roll your clothes rather than folding them. You’ll be able to pack much more stuff.

TSA Pre

If you want shorter lines and faster security check at the airport, apply for TSA Pre. You pass by everyone in the Disneyland-style lines and you get to keep your shoes on.

Gate Check

I’m only 4’11″ tall, so I can’t even reach the overhead bins on the plane. I always check my bags at the gate. I retrieve my luggage at baggage claim and, since most people are carrying their luggage on board, there usually isn’t a long wait there.

Back Everything Up

Keep both digital and physical copies of your photos, passport, visas, driver’s license, birth certificate, health insurance, receipts and important phone numbers ready to go in case of an emergency. I use the LastPass app to securely store my Internet passwords.

Talk to the Locals

When my Wi-Fi didn’t work in Paris, I had to ask the locals for directions. This led to many wonderful conversations about where to go, what to eat and I learned secrets that only the locals know. Some of the Parisians even walked me to my travel destination.

New Sponsor Categories

Warby Parker Eyewear

Eye Glasses are a New Sponsor Category

Do you want to know the new and emerging places to look for sponsors with money to spend?

Here’s a list of some sponsor opportunities for you to consider.

Eye Glasses

Glasses have become fashion statements and now they have the cool factor. Eyewear companies are using sponsorships for branding and promotion. Companies like Warby Parker are changing the industry with their cause marketing. For every pair of glasses purchased, a pair is distributed to someone in need.

Health Insurance

What’s new about health insurance? Everything. Health insurance is now marketed directly to the consumer rather than just to businesses. Insurance providers are using sponsorships for top-of-mind awareness and to get exposure for their health and wellness programs.

Cannabis and Vaping

This may not be your thing, but it’s a huge movement that’s worth looking at. With legalization in many states, cannabis has gone from backyard growers to big business and it shows no signs of slowing down. Cannabis and vaping companies are using sponsorships to get new customers and expand their marketing.